You bring the audience.
You bring the audience.
I build the business behind it.
I build the business behind it.
How we work together?
01 — AUDIT · We find the opportunity.
I take a deep dive into your audience, content, positioning and current revenue. We look for what people already trust you for, what they repeatedly ask you to solve, and where your value is being left on the table.
The goal is not to force a new business onto your audience. It is to identify the highest-value opportunity that naturally fits your brand.
How we work together?
01 — AUDIT · We find the opportunity.
I take a deep dive into your audience, content, positioning and current revenue. We look for what people already trust you for, what they repeatedly ask you to solve, and where your value is being left on the table.
The goal is not to force a new business onto your audience. It is to identify the highest-value opportunity that naturally fits your brand.
02 — BUILD · I turn it into an offer.
Once the opportunity is clear, I build the commercial engine behind it: offer development, pricing, landing pages, funnels, email, payment systems, automations and launch strategy.
You stay focused on the part only you can do—being the creator. I handle the machinery behind it.
02 — BUILD · I turn it into an offer.
Once the opportunity is clear, I build the commercial engine behind it: offer development, pricing, landing pages, funnels, email, payment systems, automations and launch strategy.
You stay focused on the part only you can do—being the creator. I handle the machinery behind it.
Make the launch feel native. Then make the system stronger.
03 — LAUNCH
Put it in front of your audience.
No aggressive selling. We create a launch that feels like a natural extension of your content and brand. You communicate with your audience; I handle everything behind the scenes.
04 — OPTIMISE & SCALE
Turn one launch into an asset.
The first launch gives us data. We refine the offer, improve the funnel and build systems that generate revenue repeatedly—instead of starting from zero each month.
THE NUMBERS
You don’t need a massive audience. You need the right offer.
Your follower count isn’t your business. The opportunity lies in the people actually paying attention—and what happens when you give them something worth buying.
10K–25K FOLLOWERS
A smaller audience can still create serious revenue.
25,000 followers at 3–5% engagement means 750–1,250 people are paying attention. At 5–15% conversion, that becomes 38–188 customers.
VIEW REVENUE EXAMPLES ↓
50K+ FOLLOWERS
Now the numbers start to compound.
50,000 followers at 3–5% engagement means 1,500–2,500 people are paying attention. At 5–15% conversion, that becomes 75–375 customers.
VIEW REVENUE EXAMPLES ↓
50,000 followers · 4% engaged · 2,000 engaged people · 10% convert · 200 customers
200 customers × €199 = €39,800
You don’t need more followers. You need to monetise the attention you’ve already earned.
Illustrative examples only. These figures are not earnings guarantees or projections. Actual results vary depending on audience quality, offer-market fit, pricing, positioning and execution.
ALIGNED INCENTIVES
It’s kind of a no-brainer.
There’s no upfront fee and no monthly retainer. I invest my time, strategy and resources into finding the opportunity, building the offer and creating the system behind it.
I only win when you win.
Even if we decide it’s not right to continue, you keep the work: a deeper understanding of your audience, a clear monetisation strategy, an offer built around what they want, and a clearer view of what your audience could be worth.
The model isn’t an experiment.
The Shadow Operator model has been publicly championed by entrepreneur Iman Gadzhi: partnering with creators, building digital products around their existing audiences, and sharing in the revenue generated.
You already built the audience. Now let’s build the business behind it. What are you leaving on the table by not trying?
See what your audience could be worth.